Thanks for sharing Ian.
We have had come great feedback since we added the animated gifs to our signatures but I don't have any concrete data that shows a positive business outcome. The anecdotal feedback is more then enough for me to keep the gifs in our signatures.
We have set the gifs in our signatures up so that it cycles through 4 different gifs. This means each time you open an email from Switch you will see one of 4 images. We update these each month so that we are sharing new work that we have produced.