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Re: ¿How do you start a lead nurturing program?

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Hi Daniela,

Have you had an opportunity to review the following posts: Eloqua 10 Best Practices Template: Welcome Campaign and Gain Your Hours Back Nurturing: Welcome Campaign? I think this would be an awesome starting point. It offers a ‘Homework’ section of helpful things to think about & configuration steps to complete for a welcome or nurture campaign.

E10 BP Welcome Campaign Guide

Gain Your Hours Back | Nurturing: Welcome Campaign

 

When you are ready to create the campaign you can leverage the two templates saved in the Template Gallery > Eloqua Best Practices. They are saved as BP Welcome & BP Simple Nurture.

I hope this material helps you get started

 

Jaclyn


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