I looking for some thoughts on how best to attribute a Lead that was sent to us by one of our Partners. What we would like to do is give our partners a unique URL that they can send out in their emails etc. When someone clicks on the link from the partner they will be driven to our website. When that happens I need to tag that person with a bit of information that identifies them as having come from the partner link. I think a cookie is probably the way to go? It may be that the person doesn't convert on this visit but converts on a later visit. What we would like to do is retrieve that "cookie" and drop into the form the identifier for that Partner.
Is a cookie the right way to do this? I know it is not perfect? Is there a better way to do this?
Thanks in advance for you input.
Bill
