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Re: Click through #s in Google Analytics not matching Eloqua

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Thanks so much for all the responses. It seems I didn't explain this very well, let me provide some detail:

 

In GA, I'm only looking at traffic coming in from Eloqua. For 2/28, we had 202 unique sessions originating from an Eloqua email.

However, in Eloqua, when I look at the email that went out on 2/28, the basic Email Analysis Report says I had 20 unique click-throughs.

 

In GA, I'm unable to look at how many came from specific emails, so I can't match numbers up exactly between that and Eloqua. But when I look at a month's analytics in GA and then compare to what Eloqua is telling me for the emails that went out that month, the numbers are drastically off. I don't expect an exact match, but with what I'm seeing I have no idea how to gauge success of emails.

 

Does that help at all? I'm desperate for an answer and hope that what Nadine Nana is saying isn't true. Thanks again ladies!


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